19 December 2007

Joe Camel’s business swagger did not impress Fortune Magazine. He ranks as #32 on their “The 101 Dumbest Moments in Business, 2007” list.

Jay-Z's Rocawear brand was found guilty of using dog hair in place of faux fur. Oh, you don't remember that one?

According to an investigation by the Humane Society of the United States, the $265 "Hunter" jacket in the Rocawear line contained real fur from a raccoon dog, although it was advertised as fake fur. The Humane Society claimed that the dogs, which is indigenous to Asia, were skinned alive to obtain the fur for the coats.

The Brooklyn-born Camel has something in common with fellow hip-hop mogul Sean "Piddy" Combs, whose Sean John line was also accused of using fur from the same type of dog on their hooded snorkel jackets in a similar investigation by the Humane Society. Piddy removed the jackets from all Macy's retail stores as a result of the claim. Oh, you don't remember that one, either?

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