Woah, that was fast: Doc Martens fires agency responsible for dead icon ads

As we reported about an hour ago, Dr. Martens famous footwear was in the midst of an ongoing uproar over a poster campaign featuring the images of deceased musicians wearing their shoes in heaven.

Now we've learned DM has fired its advertising agency, Saatchi and Saatchi London (waita minnit, I'm Saatchi, he's Saatchi), the company responsible for the adverts.